Episode 082: Launching a New Product Line


Amy’s used her personal experiences to identify a gap in the market and create a new product. Listen to learn about launching a new product line.

It’s always a treat when I get to chat with people who I’ve known for years online but never actually SPOKE to. How crazy does that sound, really?

Launching a New Product Line to Fill a Gap in the Market

On today’s episode I am speaking with Amy Richards of Amy Richards Illustration. She is one of my Etsy Training Course students AND she is a Council Member. Most importantly she is a super talented artist with a lot of passion.

Amy’s used her personal experiences to identify a gap in the market and create a product that will speak to others who feel that gap. I think this is something all small business owners should constantly be trying to do – this is where small businesses come from. I hope you feel inspired by her story!

In this episode:

  • Meet Amy
  • Amy’s new product line inspired by her journey through sobriety
  • How Amy planned and produced this line
  • What Amy is doing to prep for launching this new line
  • Amy shares a little bit about being a Council Member
  • More!

Thanks so much for listening, and be sure to check Amy’s shop and follow her on Instagram.

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Join the Council | Merriweather Council


hello + welcome

Oh, hi! Welcome to The Merriweather Council. I’m Danielle and I am a maker in business and mentor to other makers in business. I teach you how to turn your crafty tendencies into profits!

Oh, I’m also really into crafts, boy bands + iced coffee. Email me anytime to say hello or send cute Backstreet Boy videos or dog pictures .. or whatever! danielle (at) merriweathercouncil.com Thanks for stopping by.

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This is a for profit blog and includes a few affiliate links. This means that if you purchase something through one of these links, I may receive a small commission. I only bother suggesting products or services that I have used and loved because if you buy something on my suggestion and hate it that would suck. So I only suggest things i’m 99% sure you’ll love as much as I do.

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