The Merriweather Council Podcast 4 Big Benefits of Offering Custom Work and Personalization in Your Product Line – Episode 136 Questions to Ask Yourself When Sales are Slow or Stalled – Episode 135 Social Media Content | What Your Audience Wants to See and Hear – Episode 134 Your Business Needs a Branded Domain to Grow Beyond Etsy & Instagram – Episode 133 Common Etsy Concerns + Hesitations – Episode 132 Overcoming Business Obstacles…or Not – Episode 131 4 (More) Things I Wish I Had Done During my First Year in Handmade Business – Episode 130 If your business did well in 2020, own it | Episode 129 How to Sell Without Feeling Like a Salesperson | Episode 128 Realistic and Concise Advice for Makers in Business { + Season 7 Listening Guide} | Episode 127 3 Benefits of Etsy Offsite Ads that Most Sellers Missed | Episode 126 Career Change and New Handmade Opportunities with Debora from The Timeless Crane | Episode 125 Chereen of Smeeny Beanie Knits Interviews me About my Maker Biz | Episode 124 You Do Not Need a Big Audience in Order to see Success on Etsy | Episode 123 5 Realities of Doing Business in the Maker Community | Episode 122 The 3 Es of Email Marketing with Prerna of Content Bistro | Episode 121 Surprising Facebook Ad Considerations with Mia from That Marketing Girl | Episode 120 Establish Your Studio While Working Full Time + Investing in Space with Jake from Kenyarn | Episode 119 The truth behind Etsy’s sales and discounting push | Episode 118 The only 2 reasons even great marketing advice doesn’t generate results for your handmade shop | Episode 117 Marketing in the Lover Era w/ Kimber Casteel | Episode 116 4 Things You Should Never Do When Pricing Your Handmade Products | Episode 115 The Power of Messaging, Deciding + Sticking with Your Goals Featuring Jenn of Jenn D. Handcrafted | Episode 114 How Harley-Davidson Built an Enduring Lifestyle Brand | Episode 113 Episode 112: What you actually work FOR Episode 111: Factually Untrue: Offering Free Shipping on Etsy is the Only Way to Be Seen Episode 110: 3 SUPER Boring, Overused or Useless Things in Email Marketing Episode 109: The Actual Key to Accomplishing Your Goals Episode 108: Your Productivity Issues Addressed Business, Goals and Longevity in the Time of COVID-19 Episode 107: Season 5 Finale Episode 106: The Virtues of Newness Episode 105: Business and Personal Inspiration from Kate Spade Episode 104: Reaching More Customers and Nurture Your Community Episode 103: A Surprising Strategy to Engage Your Audience Episode 102: What to Do When Your Instagram Account Is Shut Down Episode 101: Opening a Storefront as a Handmaker Episode 100: Avoid Self Sabotage This Holiday Season Episode 099: The Reason Handmade Business Owners Are Most at Risk When Things Are Going Really Well Episode 098: How to Combat Underpricing on Etsy Episode 097: Running a Business from Abroad as a Military Spouse and Parent Episode 096: How the Jonas Brothers Used Storytelling to Create PR Magic Episode 095: What the Backstreet Boys and #BSBDNA Taught Us About Marketing in 2019 Episode 094: The Modern Marketing Strategy Episode 093: Top Considerations for Paying to Advertise Your Handmade Business Episode 092: Why You Need to Stop Leading With Discounts Episode 091: The Power of Etsy, Creative Careers and Big Opportunities for Makers Episode 090: The First Three Steps to Etsy Success Episode 089: Overcoming Fears and Investing in Your Business Episode 088: The Highs and Lows of Running a Creative Business Episode 087: How One Handmaker Used Her Creativity to Heal and Reconnect Episode 086: Merriweather Council Podcast Season 5 Episode 085: Merri Podcast Season 4 Finale Episode 084: Marie Forleo’s Free Training Episode 083: All Product Sellers are Marketers, Too Episode 082: Launching a New Product Line What I Learned About “Self Care” in 2018 and My Experience with TalkSpace App Episode 080: Marketing Lessons from Taylor Swift’s Reputation Tour Episode 079: Attracting Ideal Customers {A Lesson from Gilmore Girls} Episode 78: Trade Shows Episode 077: Competition Versus Competitors Episode 076: The Consumer Self-Concept Episode 075: Offering Free Shipping on Etsy Episode 074: Fool Proof Social Media Strategy Episode 073: New Year Intentions Episode 072: Product Boss – Manufacturing Episode 071: Merri Christmas Episode 070: THROW BACK EPISODE UPDATES. Have I Changed My Mind About Anything? Episode 069: How to Stand Out in a Saturated Market Episode 068: Holiday Season Pep Talk Episode 067: What to Keep Track of During the Holiday Season Episode 066: The Real Deal About the Etsy SEO Update Episode 065: Building a Brand with a Strong Mission Statement Episode 064: The Merriweather Council Podcast Season 4 Episode 063: Season 3 Finale Episode 062: How to Stay Creative While Traveling with Lauren Hooper Episode 061: Pricing Lessons From Grey’s Anatomy Episode 060: How to Achieve the Ideal December in your Handmade Business Episode 059: What You Need to Know About Your Etsy Sales-to-Review Ratio Episode 058: Simple but Crucial Business Money Change to Make ASAP Episode 057: Viral Instagram Content with @hopebroidery Episode 56: Discussing Taylor Swift’s Amazing Marketing Example with Kimber Casteel Episode 055: Creating Effective Product Listing Pages Episode 054: Using National Holidays to Market Your Small Business Episode 053: Money Mindset with Laura Weldy Episode 052: A Pep Talk for Entrepreneurs Episode 051: What You’re Overlooking When Setting Money Goals Episode 050: Finding Your Voice with Stacie Bloomfield Episode 049: Creative Burnout with Stacie Bloomfield Episode 048: A Love Letter to Shopify Episode 047: This episode is all about YOU (and so is The Council) Episode 046: How to be Proactive Instead of Reactive in Your Business Episode 045: Tax Reform with Amy Northard Episode 044: Commonly Misunderstood Etsy Stuff Episode 043: How Kara Lamerato is Using Podcasting in Her Marketing Strategy Episode 042: Welcome to Season 3 of The Merriweather Council Podcast! Top 5 merriweather council Podcast Episodes of 2017 Bonus Episode 12: The One Image You Should NOT Use in Your Listings Bonus Episode 11: Maker’s Meditation Bonus Episode 10: The Magic of Working with Influencers and Brand Reps w/ Jen Hatzung Bonus Episode 9: A Very SCARY Thing That Could Happen to your Small Biz (+ how to get resilient) Bonus Episode 8: You’re Not Target Amazon or Walmart. Or are you? Bonus Episode 7: Chatting about Instagram with Tyler J. McCall Bonus Episode 6: An Intro to The Pricing Workshop Bonus Episode 5: is Free Shipping a Good Idea or No? Bonus Episode 4: Should You “Vacation Mode” Post-Holiday? Or Extend Lead Times? Episode 41: Summer Send Off, Season Two Finale Episode 40: How to Be on Your Phone Less / Manage Social Media Better Episode 39: You Don’t Need Two Etsy Shops, ‘kay? Episode 38: Overwhelmed with info? Here’s Why and How to Fix it Episode 37: Random Stream of Consciousness re: Social Media Episode 36: You’re Pricing Too Low (and the Rest of us Are Mad at You) Episode 35: Observing Disney for Small Biz Inspiration Episode 34: Etsy Pattern – Better But Still Not Best Episode 33: Why You Should Drop Your Return Customer Coupon (aka stop discounting second orders, too) Episode 32: Join The Council BONUS Episode 3: Why You NEED a Biz Bestie Episode 31: Time Management Chat (why it’s so hard) Episode 30: Beyond the Formula, Easily Overlooked Things to Consider When Pricing Handmade Episode 29: Summer is Your Most Important Season, Use it Wisely Episode 28: The Skinny of Printing Shipping Labels From Home BONUS Episode 2: True Life I Got Sued for Infringement on Etsy (a seller’s story) Episode 27: True Life I was Flagged for Infringement on Etsy Episode 26: Are You Oversharing on Your Biz Social Media? (aka OMG w/ The TMI, PLZ) Episode 25: The Super Basics of Wholesale (+ a little bit about consignment) Episode 24: The Six Most Expensive Words in Business Episode 23: Chatting About Off-Marketplace SEO (aka SEO on your own website) Episode 22: A Wee Bit About Why I Do What I Do Episode 21: Season Two Opener! Welcome Back! Bonus Episode: Making Sense of Legal Mumbo Jumbo and Copyright for Makers Episode 20: Season One Finale Episode 019: Debunking Your Inventory Management Excuse Episode 018: Why You Need to Have Your Own Website Episode 017: Your Market is Not “Too Saturated”, Here’s Why Episode 016: OMG. Those Annoying DIY Comments Episode 015: The Important Thing that Square Space Doesn’t Do Episode 014: You Have a Craft Hoard, Now Use It, Here’s Why Episode 013: The Benefits of Shipping Internationally Episode 012: How to Mitigate Inventory Issues in Handmade Business Episode 011: Why Etsy Still Matters + How to Change Your Approach to it Episode 010: Talking About What you do – Crafting Your Elevator Pitch and Words to Banish Episode 009: What Makes a Great Product Photo Episode 008: Heck Yes Product Sellers Solve Problems Episode 007: 1 Easy Way to Avoid Bad Feedback in your Handmade Shop Episode 006: Thoughts on Creativity, Art, Design and Craft Episode 005: Price and Value aren’t as Related as you Think Episode 004: The Big Biz Discounting Tactic you Should NOT Use Episode 003: The 6 Signs you Might be Playing Business Episode 002: Rethinking Blogging for Product Sellers Episode 001: Meet Your Host, Danielle Episode 000: Meet the Merriweather Council Podcast!
Establish Your Studio While Working Full Time + Investing in Space with Jake from Kenyarn | Episode 119
The only 2 reasons even great marketing advice doesn’t generate results for your handmade shop | Episode 117
The Power of Messaging, Deciding + Sticking with Your Goals Featuring Jenn of Jenn D. Handcrafted | Episode 114
Episode 33: Why You Should Drop Your Return Customer Coupon (aka stop discounting second orders, too)
