You cannot sell me a cheap haircut, concert ticket or veterinary service: There is a market for every product at every price point and price is NOT the determining factor in a lot of the non-essential purchases we make. A MONOLOGUE taps microphone In the past twenty four months, I’ve spent...
I had a draft of this post in Wordpress from November, and I decided it's actually still really relevant because people have strong opinions about pricing handmade. in 2015, I ran a special pricing offer on my embroidered initial necklaces as it was my 27th birthday, I had these pieces priced at...
Offering Free Shipping on Etsy The Great Free Shipping Meltdown of 2018 began...
There is a wintry chill in the air that whispers ... "60% off"... can you hear it? Okay maybe if you're in Australia it's a warm breeze. Either way, the season during which we can truly...
Pricing workshop Janet and I have been working on this super secret project for quite some time, and it's so exciting for us to be able to share it with you today! When Janet asked me to collaborate on...
Free shipping EVERY time "free shipping" comes up, it's a lively discussion. As consumers, we all love it, of course. As sellers though, we have mixed emotions. I remember one time I told the story...
Bargain pricing Listen up, peeps: those bargain prices aren't helping you and they aren't helping anyone else either. In fact, they might be hurting you. Today's episode is...
It's not scary, I promise. Truth: all mail service is sort of a miracle. It's literally AMAZING that the vast majority of shipments...
Observing big business can teach us a lot! But not all big business strategies translate to small business and especially to...